Apttus is the largest vendor in the Quote-to-Cash industry which includes CPQ. They used to be completely delivered on the Salesforce Platform in the cloud – however after Salesforce acquisition of Steelbrick they have pivoted towards Microsoft.

Apttus has a very simple rules engine for CPQ, which is aimed mostly at low to mid-complexity configurations. They are very successful in that segment and win most of the deals.

President: Kirk Krappe

Employees focusing on CPQ:  300

Total number of employees:  1200


HQ:San Mateo, CA

Additional Offices: Bozeman (MT, USA), London (GB), Ahmedabad (IN), Chicago (IL, USA), Bengaluru (IN), Tokyo (JP), Sydney (AU)

Well Known Customers: Ceridian, IMS, NXP, Zhone Technologies

Integration Partners: Microsoft Dynamics CRM, Salesforce.com

Focus Industries: Financial Services, High Tech, Manufacturing, Telecommunications



Apttus has very mixed reviews from customers and employees (check glassdoor.com for example).

Salesforce acquisition of Steelbrick has also created some challenges, and it is unknown whether Apttus will continue to support Salesforce solutions in the future.